Typography / Final Compilation & Reflection

2.9.2022 - 2.12.2022 (Week 1- Week 14)

Loke Yan Ling / 0344602 

Typography / Bachelor of Design (Hons) in Creative Media

Final Compilation & Reflection


Instruction

Task 1: Type Expression and Text Formatting

Task 2: Typographic Exploration and Communication (Text Formatting and Expression)

Task 3: Type Design and Communication (Font Design)

Special Task : Type Design and Communication (Jaya Grocer Angpao Competition)


Submissions

Task 1: Exercise 1 - Type Expression
2/9/2022 - 30/9/2022 (Week 1 - Week 5)
Figure 1.1 Final Type Expression JPEG, Week 4 (24/9/2022)

Figure 1.2 Final Type Expression PDF, Week 4 (24/9/2022)

Figure 1.3 Final Animation GIF, Week 5 (30/9/2022)

Task 1: Exercise 1 - Type Expression
2/9/2022 - 30/9/2022 (Week 1 - Week 5)
Figure 1.4 Final Text Formatting without baseline - JPEG, Week 5 (30/9/2022)

Figure 1.5 Final Text Formatting with baseline - JPEG, Week 5 (30/9/2022)

Figure 1.6 Final Text Formatting without baseline - PDF , Week 5 (30/9/2022)

Figure 1.7 Final Text Formatting with baseline - PDF, Week 5 (30/9/2022)



Task 2: Typographic Exploration and Communication
30.9.2022 - 21.10.2022 (Week 5- Week 8)

Figure 2.1 Final Task 2 - JPEGWeek 7 (13/10/2022)

Figure 2.2 Final Task 2 with baseline - JPEG, Week 7 (13/10/2022)

Figure 2.3 Final Task 2 - PDF, Week 7 (13/10/2022)

Figure 2.4 Final Task 2 with baseline - PDF, Week 7 (13/10/2022)



Task 3: Type Design and Communication
21.10.2022 - 11.11.2022 (Week 8- Week 11)

Font download: 


Figure 3.1 Final Task 3: Type Design and Communication - JPEG, Week 11 (9/10/2022)

Figure 3.2 Type Poster A4 - JPEG, Week 12 (16/11/2022)

Figure 3.3  Final Task 3: Type Design and Communication - PDF, Week 12 (16/11/2022)

Figure 3.4 Type Poster A4 - PDF, Week 12 (16/11/2022)



Special Task: Jaya Grocer Angpao Competition
2/9/2022 - 30/9/2022 (Week 1 - Week 5)

Figure 4.1 Togetherness - JPEG, Week 12 (20/11/2022)

Figure 4.2 Togetherness - PDF, Week 12 (20/11/2022)


REFLECTIONS

Experience:
When I found out about this course it was new to me because I didn't know anything about it. At first, I thought I was learning about the typography of magazines and other items, but when I understood it, I realized that it was the typography of typefaces, which play an important role in the typography of posters and other items. I was pleased that I could learn step by step and at the same time apply what I had learnt to my task work. It was also clear that there was a big difference between assignments with and without applied typography. At the end of the course, when I saw the typefaces, I started to try to analyze which typographic principles had been applied in a piece of writing. I appreciated the typefaces available, but the thinking and inspiration to create them was bumpy, like a dry lake that needed to be filled.

Observation:
Typography is very detail-oriented and small changes can have a big impact on the whole. Kerning and tracking, cross alignment, letter spacing, and line length are some of the subtleties necessary for text formatting, while consistency, understanding letterforms, and visually balance are some of the main things to keep in mind when designing typefaces. In typography, the texture of a font is called gray value. There are also many specific words used to describe fonts, from oblique, to Italic; from book, to black.

Findings:
Typography is the art of arranging letters and text in a way that makes the copy legible, clear, and visually appealing to the reader. It involves font style, appearance, and structure, which aims to elicit certain emotions and convey specific messages. The key decisions of typography concern font (the shapes of letters and other characters) and spacing (the white space around letters, words, lines, and paragraphs). There is so much to learn about typography, and none of the resources provided by Mr. Vinod have really been thoroughly studied well and applied to my everyday design.


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